Wedding Cake


Self taught cake designer Jenna Rae and designer and photo stylist Ashley Nicole co-own
Jenna Rae Cakes, a beautiful boutique bakery located in Winnipeg, Manitoba, Canada.


The lovely shop is known for it’s elegant, colourful and delicious selection of freshly baked sweet treats and beautifully detailed custom cakes. The daily menu consists of macarons, cupcakes, cookie sandwiches, chocolate covered cake gems, truffles, cake slices, mini cheesecakes and more, which fly out of the door for the daily lineup. The twin sisters, along with their team, strive to provide their valued customers with treats that prove you can have both an exceptionally gorgeous aesthetic without compromising on rich flavour. Their custom and bakeshop treats for any occasion are baked fresh daily, using only the best ingredients. We warmly invite you to stop by our bakery located at 580 Academy Road to try one (or many!) of our freshly baked treats. Grab your goodies to go, or take a seat and enjoy your sweet treats with a cup of coffee or tea and enjoy our boutique atmosphere.



Jenna is a self-taught baker and cake designer who found a passion for creating custom cakes in 2010. Her classic, feminine approach to cake design, partnered with her eye for detail and on-trend aesthetic, has led Jenna to the forefront of the wedding industry–setting the trends with flawless execution of intricate designs. She founded the storefront in March of 2014, setting the course for the success of the business. Jenna prefers salty chips to super sweet confections, so it’s no surprise her favourite treat is a salted caramel cupcake or macaron.



Ashley Nicole is a graphic designer and photo stylist who has been working in the wedding industry since 2010. Her start in the wedding industry as Creative Director for a local wedding magazine made her the perfect designer for the Jenna Rae Cakes brand from it’s humble beginnings. Her expertise in photo styling and curating the company’s brand and social media presence has played a major role in the worldwide success of the business. Ashley’s favourite treats at the bakery are the signature salted caramel and creme brûlée macarons, and the chocolate peanut butter cup cupcakes!

The Team

The Jenna Rae Cakes team is made up of hard working, dedicated, and fun to be around staff who share in Jenna and Ashley’s commitment to providing their customers with outstanding goodies that are both beautiful and delicious. Each staff member is a valued and integral part of the Jenna Rae Cakes team and we love to flaunt how much we appreciate them! Trevor, our store manager (and also Ashley’s husband!) is the one who mans the storefront, greeting each customer with a smile and a little bit of quick wit. Jordain, our head baker, manages our kitchen and curates a creative environment where endless baking, day-dreaming of new flavour combinations, and testing out new products takes place. Think you would make a great addition to the team?
Send us an email to get in touch!


The shop’s humble beginnings started with co-owner Jenna Rae baking in community kitchens overnights while working day jobs, until she decided to take the plunge and open a storefront in March of 2014 with the support of her family and friends. With Jenna’s stunning wedding cakes already being featured in highend publications, and her custom cakes being sought out by local celebrity clientele, it wasn’t long before her twin sister, Ashley Nicole partnered with her to help the bakery reach it’s full potential. Ashley Nicole’s impeccable photo styling and design skills, paired with Jenna’s elegant creations, have lead Jenna Rae Cakes to fan favourite awards, down-the-street lineups, and continued success in all areas of product creation and presentation.

Press Icon


CJOB Radio Interview

“Shattering Glass” Extended Interview

Sugarfina Cake Collaboration

Create Your Own Surprise-Center Pot O’ Gold Layered Cake

Food Network

Lumberjack Cookie Video Tutorial


Jenna Rae Cakes has been featured on Once Wed, Style Me Pretty, 100 Layer Cake, Wedding Bells, Grey Likes Weddings, and more.