Summer is here! It’s time to enjoy those long hot days and warm nights before they leave us all too soon! Last year we introduced you to our collaboration with Bridge Drive-In, a classic Winnipeg establishment that we’ve spent our time frequenting for as long as we can remember. It’s a Winnipeg tradition to head down to BDI and enjoy their delicious flurries and other ice cream treats while walking down the bridge and taking in the summer sunshine. This year, we are collaborating once again with BDI and we are so excited to have a new menu of delicious flavours for you to enjoy!

Take a look below at our menu with BDI which is currently available at their location on Jubliee.



*Can all be made vegan by asking for vegan soft serve!*


🍪 Chocolate Chip Cookie Dough 🍪
We introduced you to this treat last year and it was so popular we brought it back this year! A generous amount of Jenna Rae Cakes Chocolate Chip Cookie Dough is swirled into vanilla soft serve! Ask for vegan ice cream and this is a delicious treat you’ll come back to time and time again!


🍒 Imperial Cookie Dough 🍒

We’ve taken a generous amount of our staff and customer favourite Imperial Cookie Dough swirled it into delicious vanilla soft serve along with jam and imperial cookie royal icing! Each Imperial Cookie Dough flurry is a beautiful pastel shade of pink and is topped with a maraschino cherry!


🍰 Birthday Batter Cookie Dough 🍰 

If you love birthday cake batter and cookie dough then you’re going to LOVE our Birthday Batter Cookie Dough Flurry! Vanilla soft serve is filled with generous scoops of Birthday Cake Batter Cookie Dough and Pink Birthday Batter Buttercream both swirled in and is topped with sprinkles! Delicious and adorable, this is one cookie dough flurry you’ll love!





🍪 Chocolate Chip with Twist Soft Serve 🍪

Two of our Jenna Rae Cakes Chocolate Chip Cookies are filled with BDI’s Twist soft serve ice cream. A delicious combination of classic chocolate chip cookies and vanilla and chocolate ice cream.


🎉 Vanilla Sprinkle with Vanilla Soft Serve 🎉

Two of our Jenna Rae Cakes chewy Vanilla Sprinkle sugar cookies are filled with BDI’S Vanilla soft serve ice cream! This is an ice cream sandwich sure to please every palette! 



Check out BDI’s location and hours by clicking here! Be sure to tag us on Instagram with the tags @jennaraecakes and #jrclovesbdi

We are open!

These past few months have been an adventure. Having to make the decision to close our shops to the public was the hardest decision we’ve ever had to make and since that day we’ve been looking forward to the day we would get to reopen our doors and welcome you back in. That day has come and we are so excited to welcome you back into our shops starting on June 16th!


As with every business that is opening up, there are a few extra precautions in place to keep our team and you, our valued customers, safe and having the best experience. Please take a read below to learn about what your shopping experience will be like at each of our locations and to read the answers to our FAQ!


Academy Road

Monday – Saturday noon – 6pm
Closed Sunday


Your shopping experience:

When you arrive, please wait in a physically distanced line up until you are able to come into the shop. When you step inside, please follow the guide marks on the floor. We are currently allowing 4 customers in at a time to maintain distancing. When you get to the pastry case, we ask that you try to be as efficient as possible when selecting the treats you’d like our team to box up for you. You will pay preferably by a contactless method and then follow the markings on the floor to exit. We ask that if you are not feeling well or have been out of the country you avoid visiting our shop and stay home until you’re feeling better!


How many people allowed in the store at a time?
4 people are allowed in the store at a time and we will have spots on the floor for you to stand. All others must wait outside and maintain physical distancing protocols.
How can I pay?
We prefer contactless payments of debit and credit but will accept cash as well.
Can I still place an order for delivery or pick-up over SkipTheDishes?
Yes, you can! When picking up your order, please wait in line and when you get to the front we will be able to hand your order off to you. You will not be able to skip the line up to pick up your order as we can only allow a small number of people into our storefront space.
Can I call in and place an order to pick up INSTEAD of placing it through SkipTheDishes?
Yes! You can call our shop at 1-204-691-4222 starting at 10am to place your pre-order for pick up later on in the day. When you arrive to pick up your order you will need to wait in line and pay for your pre-order.
Am I required to wear a mask and sanitize my hands upon entering the shop?
You are not required to wear a mask or sanitize your hands before entering. We will have hand sanitizer available if you’d like to use it. We ask that you please do not touch our gift items and ask a JRC Team Member for assistance. Our team will be sanitizing our shop regularly throughout the day including door handles and surfaces. 
Can I sit in your shop and enjoy my treats?
Unfortunately, our seating area is still closed.
Can I use your bathroom?
Yes, you may use our washroom. The washroom will be sanitized regularly by staff throughout the day.
Will you have your FULL menu back including gluten-less cupcakes + cookie sandwiches, cream puffs, Oreos, bites, etc?
We are taking things slowly as we evaluate customer demand for menu items and staff capabilities as we begin to bring more staff back. Our menu at Academy will currently continue with cupcakes, cookie sandwiches, macarons, cookie dough cups and cake cups.
Can I select treats in any quantities?
Yes! Just like before, you’ll be able to check out what we have behind our pastry case and select the specific items you’d like in any quantity you’d prefer! 

The Forks

Open Daily from 11am – 9pm


Your shopping experience:

When you arrive at The Forks and come upstairs to visit us, please wait in line and follow all physical distancing protocols. Please wait at the end of the counter closest to the stairwell until a team member is ready to help you. When a team member is ready to pack up your order, please try to be as efficient as possible. Once your order is boxed up, you can pay at the till preferably a contactless method of payment (cash is accepted if needed). If you’d like to add a gift item to your order, please let our team know and we would be happy to grab an item and add it to your order. We ask that if you are not feeling well or have been out of the country you avoid visiting our shop and stay home until you’re feeling better!


Can I place an order through SkipTheDishes and have it delivered from The Forks so I can be within the delivery radius? OR, can I place an order through SkipTheDishes and pick up at The Forks?
No, SkipTheDishes orders will only be delivered from our shop on Academy and all orders placed for pick-up through SkipTheDishes must be picked up at Academy. There is currently no option to place an order and pick it up at The Forks.
How can I pay?
We prefer contactless payments of debit and credit but will accept cash as well.
Will you have your regular menu available?
At this time our menu at The Forks will have macarons, cookie sandwiches, cookie dough cups and cake cups.
I’d like to purchase gift items, how will that work?
All of our gift items will be displayed in our case. Please ask a team member for assistance if you’d like to smell a candle or purchase a gift item and they will be able to get the item for you. 
We are so excited to serve you at our locations. We missed you and we hope to see you soon!
Have questions? Send an email to [email protected] and we will get back to you as soon as we are able or call our shop on Academy at 1-204-691-4222 Monday – Saturday from 10am – 6pm.

Charity of the Month


Our Charity of the Month for June is Made With Love Winnipeg. Made With Love Winnipeg is an initiative by Chef Ben Kramer to address food insecurity in a time where covid-19 is restricting access to food for many individuals in Winnipeg. We asked Chef Ben Kramer some questions about the inspiration behind Made With Love Winnipeg and more to learn about this wonderful opportunity to serve people in our own community.


Q: Tell us about your inspiration to start Made with Love Winnipeg?
A: We’ve been working with the Community Food Centres of Canada for quite a few years. We think the work they are doing is incredible. We have a food centre here in Winnipeg (Norwest). The Made with Love concept is one that was/is quite successful in Toronto and we decided that there is no reason it wouldn’t be here. Winnipegers are extremely generous. We decided to give it a shot and Winnipeggers stepped up and helped make it happen with their donations.

Q: Why is this something you are passionate about?
A: I believe that food is a basic human right.
Feeding people is love as a verb.
In this time of uncertainty, it’s imperative that we take care of our neighbours who are the most vulnerable.
We have the skills to do this effectively and with that comes the responsibility to respond to this need.

Q: Which local organizations will are the meals being distributed through?
A: We are currently distributing food through Main Street Project and Norwest Community Food Centre. If donations keep rolling in and we are able to continue this project we intend to expand our reach.

Q: How many meals have you been able to provide so far?
A: We just started. Our first week we did 160 meals and our second week we are up to 200.

Q: How long do you plan to continue running Made with Love Winnipeg?
A: We plan on continuing as long as we can. We’ve raised enough money to continue for a few months and if donations keep coming in we will go indefinitely.


Made With Love Winnipeg has developed a high-quality, nutritious take-home meal menu that will be prepared using the highest food safety standards. These meals will be distributed through several Winnipeg organizations that are on the frontlines in trying to help communities during the COVID-19 and ever-deepening food insecurity crisis. Your support will ensure that our neighbours in need will have safe access to healthy food. Your charitable donation (big or small) will go a long way to getting good food to those who need it most.

Learn more about Made With Love Winnipeg by clicking HERE.

Throughout the month of June, $1 from the sale of every box of cupcakes will be donated to Made With Love Winnipeg.

Congratulations 2020 Grads!

Let us be the first to say Congrats to all those graduating this year! We understand that graduation most likely isn’t what you thought it would be. That instead of celebrating with your classmates, friends and family at a big celebration, it looks more like small gatherings with fewer people than you imagined. While the celebration may look different, the reason to celebrate is just as amazing as ever– graduation!


Celebrate the graduate in your life for all of their tenacity and hard work that led to this exciting milestone with our Graduation Celebration Cupcakes! Our Graduation Celebration Cupcakes come in boxes of 6 or 12 and feature our delicious, decadent cupcakes in flavours of chocolate and vanilla. Each cupcake is topped with a combination of our signature salted caramel macarons splattered with gold, gold-edged grey sugar blossoms and a fondant grad cap with scroll.

Our Graduation Celebration Cupcakes are $35 for a box of 6 or $65 for a box of 12. Graduation Celebration Cupcakes but must pre-ordered in advance with one to two days notice before the date you’d like to pick them up. You can email [email protected] to place your order or call 1-204-691-4222 between 9am and 5pm Tuesday through Saturday.

To all the graduates, congratulations! From all of us at Jenna Rae Cakes, we wish you the best of luck as you take your new skills and put them to use in the world.


Charity of the Month

Our Charity of the Month of May is Winnipeg Harvest!


Winnipeg Harvest and its partner organizations are front-line responders during this coronavirus crisis. With schools and businesses closing, job and wage losses, vulnerable and isolated adults, the demand for food in local communities across the province is steadily increasing, and their capacity to respond is decreasing. Winnipeg Harvest is continuing to operate as best as possible to ensure our neighbours have enough food to eat during this uncertain time.

$1 from every box of cupcakes sold on SkipTheDishes will be donated directly to Winnipeg Harvest for the duration of May. Winnipeg Harvest needs our support more than ever to keep their warehouse open and food flowing and we know the generosity of Winnipegers will ensure that Winnipeg Harvest can provide at this time when people in our communities need it most.


To learn more about Winnipeg Harvest, click here.

Thank you for partnering with us to support Winnipeg Harvest throughout the month of May!

Covid-19 Cake Orders

Celebrations look different these days. With our inability to gather in groups and with the continued encouragement to stay home, celebrating a birthday, anniversary or other special occasions at home can feel like it lacks the lustre of a bigger party, an outing or inviting friends over. While you may be celebrating at home with those you live with, we believe these occasions are still worthy of a sweet treat to celebrate– even if it’s a small celebration at home while calling friends and loved ones over FaceTime, Skype, Zoom or HouseParty to celebrate virtually. 

In light of the number of requests we’ve received to offer cakes at this time so people can celebrate at home with the ones they live with, we’ve decided to open up our cake department again offering a simplified menu of cakes for your celebrations. Please take a look below at the flavours and design options. If you’d like to place an order, please note that we are only accepting a very limited number of cakes each week so we recommend placing your order as early as possible to avoid disappointment. Cakes will be able to be picked up on Thursday, Friday and Saturday only at our shop on Academy from noon until 5 pm.

For more information or to place your order please email [email protected] and our customer service team will get back to you as soon as they are able. For more information on the flavours of cakes being offered, visit the Covid Cakes page of our website


Skip The Dishes

We are so excited to finally be able to offer delivery and pick-up through Skip The Dishes!

Offering delivery is something we’ve been hoping to do for some time but never took the plunge. Now, with how the world is shifting, delivery and pick-up are the best ways we can serve you– our customers that we feel so lucky to be able to serve. Below you’ll find information on our open times for pick-up and delivery, when and where our menu is posted, and answers to our most commonly asked questions.


While this blog post is a resource, for questions regarding the capabilities of Skip The Dishes, your personal account and how to use the App, please connect directly with Skip The Dishes as they will be able to help you best!




We are open for delivery from noon to 5 pm Tuesday – Saturday. We are closed on Sunday and Monday.


Our delivery radius is set by Skip the Dishes and is currently a 15-minute radius from our location at 580e Academy Road.


Our menu opens daily at 9 am for pre-orders. When placing an order before noon, please remember to tap on your delivery address and select ‘Pre-Order’ followed by a delivery time between noon and 5 pm. Then, search for Jenna Rae Cakes and you’ll be able to place your order as long as you are in the delivery radius.


During our operating hours of noon – 5 pm you will not need to select pre-order and will be able to search for Jenna Rae Cakes with delivery ASAP.


If you are in the delivery radius but are trying to place an order after 5 pm and before 9 am of the following day, you will not be able to find us on Skip The Dishes as our menu is offline while we are closed.


Each order comes with a care slip that tells you which JRC team member packed your order, as well as care instructions to keep your treats fresh.


*Please note, if you are out of the delivery radius and try to place an order for delivery, Jenna Rae Cakes will not show up when you search for us. Please try pick up instead.



Pick Up

We are open for pick-up from noon to 5 pm Tuesday – Saturday. We are closed on Sunday and Monday.


If you are outside of the delivery radius as set by Skip the Dishes, you are able to place an order through Skip the Dishes for pick up. Our menu opens daily at 9 am for pre-orders. When placing an order before noon, please remember to select pick up on the home screen of the app, next you’ll tap on your delivery address and select ‘Pre-Order’ followed by selecting a pick-up time between noon and 5 pm. After that, you can search for Jenna Rae Cakes and you’ll be able to place your order.


During our operating hours of noon – 5 pm you will not need to select pre-order and will be able to search for Jenna Rae Cakes with pick-up as ASAP.


If you are trying to place an order for pick-up after 5 pm and before 9 am of the following day, you will not be able to find us on Skip The Dishes as our menu is offline while we are closed.


Each order comes with a care slip that tells you which JRC team member packed your order, as well as care instructions to keep your treats fresh.



Our menu is listed on our website Tuesday through Saturday at 9am.


We currently offer a limited menu of cupcakes in boxes of 6 and 12, macarons in quantities of 6 or 12, cookie sandwiches, cookie dough cups and hot chocolate bombs. You are able to request flavours when you place your order and we will try our best to accommodate your request. Request flavours are not guaranteed.


As items sell out during the day, we update our menu to reflect which items are still available. We recommend placing a pre-order to avoid disappointment.


We also share our daily menu for Skip the Dishes each morning at 9 am on our Instagram feed.


Thank you so much for standing with us as we navigate this uncertain time. Things change daily for us here at Jenna Rae Cakes and we appreciate your support as we make changes to best serve you at this time while keeping our team and you, our valued customers, safe. We hope that our treats can bring a little sweetness to your day.


See You Soon, Winnipeg

A note from Jenna, Ashley and Trevor:


These last few days have felt surreal, to say the least. On Saturday, March 28th, Jenna Rae Cakes will be celebrating its sixth birthday. It is heartbreaking to know that we won’t be able to celebrate it with the staff, friends, families, and customers, who have enabled us to succeed over these past six years. Instead of celebrating, it is with incredibly heavy hearts that we announce our decision to temporarily close the doors to our Academy location as of 6pm on Saturday, March 21st, 2020.


Our number one priority is, and always will be, our staff and our customers. After exploring many different ways for us to keep our doors open during this scary and volatile time, we ultimately decided that the safest decision we could make was to ask everyone to stay home and ride this out with their families and loved ones.


We employ 32 incredibly dedicated, talented, and wonderful people, who constantly give so much of themselves to this business every single day. Our business is only as good as the people who work with us, and we know that our current staff are the best group of people we’ve ever had the pleasure of employing, and we truly mean that.


We are devastated to have to shut our doors, and temporarily close the business that we’ve spent the last decade building. We will come back as soon as it is safe to do so, and will come back stronger than ever. We will miss you, but we will see you all again very soon. While we may be missing our sixth birthday celebration, it will only make our seventh birthday celebration that much sweeter.


In the meantime, we’ll be posting colourful sweet treats as always to help brighten your day on Instagram. Our Easter Pre-Orders will remain open, as we will have curbside pick up available for that weekend. If you have pick-up orders placed for the next two weeks, we’ll be in touch with you shortly. Our online store will not be closing, as we will continue to ship our Macarons, Cotton Candy Flavouring, JRC apparel, and Charleston and Harlow candles across the country. We are currently looking into delivery services and will do our best to be up and running again as soon as possible.


To our fellow entrepreneurs who are facing the same struggles and decisions that we are; stay strong. Stay open if you need to stay open, close if you need to close. Everybody’s situation is unique, and there is no easy or definitive answer. Do what you have to do. We support you and encourage everyone to keep supporting small businesses through these difficult times.


Stay safe, stay healthy. We love you.


Spring has arrived at The Forks!

The weather is warming up, the sun is rising earlier and staying out later, and mini eggs are everywhere. It’s official that spring has arrived at JRC and across Winnipeg and our new Spring menu at The Forks brings refreshing flavours that will make your taste buds buzz with delight!


Take a peek at our new Spring 2020 Menu of macarons and cookie dough cups available at The Forks!*


*Note, ask the JRC team member working the day you visit which flavours are available.


Salted Caramel*
Cotton Candy*
Birthday Batter
Cookie Dough
Earl Grey*
Key Lime Pie
Strawberry Rhubarb*
Peanut Butter Cup*
Carrot Cake with Walnuts
Mini Egg*
Creme Egg*
* = Gluten-less flavours. Our kitchen contains gluten so we cannot 100% guarantee against cross-contamination.

Cookie Dough Cups

Chocolate Chip**
Vanilla Sprinkle**
Mini Egg
** = Vegan. Contains soy.

Cookie Sandwiches

Our cookie sandwich flavours rotate but spring will bring to the menu the following exciting flavours into regular rotation.

Mini Egg
Creme Egg
Lemon Meringue
Raspberry Lemon
Lemon Bar
Cotton Candy
Strawberry Shortcake
and more!


We hope to see you soon at The Forks! Open daily from 10am – 9pm.



March Charity of the Month

Caring for our local community is something we value at Jenna Rae Cakes. Being able to contribute to various charities allows us the opportunity to serve our community and we couldn’t be more excited and grateful to give back to the community that has given us so much support.

For March, our Charity of the Month is Team Tam.


Team Tam supports Sean Tam who is facing a battle with Familial Medullary Thyroid Carcinoma. Donations raised will go towards the clinical trial of Blu667 that Sean is taking part in at the Mayo Clinic including medical expenses, travel and recovery and anything else that might bring Sean and his wife Aly hope and happiness during this trying time.



Throughout the month of March, $0.50 from the purchase of each Chocolate Lovers cupcake will be donated to Team Tam. Purchase your Chocolate Lovers cupcake at either of our locations and know that you are making an impact in the lives of Sean and Aly. At our shop on Academy Road, we will also have Team Tam Pin Packs available for purchase. These Team Tam Pin Packs are created by HappyLand Print Shop and 100% of the purchase price of the pins goes directly to Team Tam.


To learn more about Team Tam and Sean’s journey with Familial Medullary Thyroid Carcinoma, visit their Go Fund Me page here.


Images by Victoria Anne Photography.

Visit us at
The Forks
Open Daily 10am – 9pm


Monday – Thursday noon-6pm
Friday + Saturday 10am-6pm
Closed Sunday

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