Jenna Rae Cakes is a boutique bakery that opened in 2014 in Winnipeg, Manitoba, Canda. After watching an episode of Cake Boss in 2010, Jenna thought ‘I can do that!’ and began spending any free time she had pursuing cake design. Once Jenna started posting her cakes on Facebook, orders started rolling in and she knew she was onto something special. Fast forward to all-nighters in commercial kitchens while pursuing studies in dentistry and working evenings, Jenna knew she had a decision to make– play it safe with dentistry or take a leap and enter the professional world of cake design? I think you know her answer.
In those early days Ashley was right by Jenna’s side helping her budding business look more polished with some initial branding, a website and lots of cheerleading. The timing couldn’t have been more perfect as Ashley had just left her job at a local wedding magazine and together, the decision was made that it was time to see what they could create!
Jenna Rae Cakes opened its doors in March of 2014 with the intention of being a space where Jenna could sell a few sweet treats between wedding cake consultations and working on creating edible works of art in the kitchen made for one. Winnipeg, it seems, had other plans. With consistent line ups out the door that lasted for hours and left the coolers bare, 16-hour days and all-nighters were the norm as we got our footing and found ways to meet the demand of our beloved customers who showed unwavering support and kindness.
6 years, 30 employees, a cookbook, features in Martha Stewart Weddings magazine and thousands upon thousands of macarons later, we can’t even begin to express our gratitude for this journey and can’t wait to see what is next! We hope we can serve you soon and you can experience some Jenna Rae Cakes magic for yourself!